The European diving tourism focuses mainly on the five principal destinations: Red Sea, Maldives, Southeast Asia with Indonesia, Thailand, Cambodia, Malaysia, Philippines, Palau and Australia, the Mediterranean region with Malta and Turkey, as well as the Caribbean and sometimes local waters.
During the summer months, the majority of the divers concentrate on short haul destinations such as the Mediterranean and (if politically stable), the Red Sea; the demand for the long-haul is bigger in the colder months of the year. “Domestic” waters – such as Biscay over to Lake Costanzia and up to the Baltic Sea – are dived throughout the year, with an emphasis on the summer months. They are attractive and frequently visited by divers particularly for short trips (weekends), often in groups. The ones who take their main holidays in warmer regions, are European-wide about 1.16 million active divers, who go away up to three times per year to the destinations listed above.
The average diver’s holiday for five to seven days costs Euro 750 without diving. Additionally, they spend another Euro 300 to Euro 400 for the diving package, the diving course or the additional equipment and fees. Accordingly, the length of a trip to remote areas, is on the average longer with extra costs. However, remote destinations are not booked very frequently. The expenditures for diving cruises/ liveaboards are almost twice as high as the standard accommodation arrangement.
As a result of the different price structuring of the short or long-haul destinations, liveaboard and hotels, the revenue relationship is about 50:50 .
The behaviour of the European diver in recent years changed altogether. The diving tourist who visits a destination only for diving, is hardly found anymore. He/she is more likely to combine diving into a set of other activities, such as tennis, golf, hiking, bicycling and other water-sports such as paddling or surfing. In addition cultural differences between the Europeans are evident: the nationality is partially decisive on how much money a visitor may spend as well as which conveniences, tastes and environmental consciousness for sustainability there is.
The diver is a relatively crisis-steady guest. Even currently politically unstable regions around the Red Sea are still being visited. With its regular analyses and studies, RSTC Europe observes behavior of the diver to try to understand and helping to formulate strategies for a lasting and prospering tourism economy to develop.